UCSD VLSI CAD LABORATORY














Last Modified: October 11, 2006
Five Steps to Stimulate Creativity
By no means exhaustive. Courtesy of Paul Selwyn, a California speaker who specializes in creativity for businesses.
  • A "yes-yes" attitude
    This is instead of a "yes-but" attitude. Rather than focus on what won't work, try to take an idea to its next step.

  • Have a beginner's mind
    Try to look at old problems with a beginner's insight. Invite input from people who know little about the problem. This can lead to breakthrough ideas.

  • No need to be right
    Keep an open mind, and let go of the need to be right. It can lead to new ideas.

  • Willingness to suspend judgement
    Learn to be an encourager of ideas, and withhold judgement on them as long as possible.

  • Recognize and let go of assumptions
    Keep asking why, and you'll be surprised at the answers. This is much better than hanging on to an assumption about an idea.

For more, read the book Conceptual Blockbusting by James Adams (Addison-Wesley, 1986).